Arguably the most well known adultery site, Ashley Madison is geared towards attached individuals looking for discreet sexual encounters.
- Exceptionally clear cut, user-friend layout and navigation
- Extensively large user base
- No automatic matching features
- No community-based features such as chatrooms or forums
- Confusing payment system with no standard by-month membership option
- Recent breach of security resulted in user’s names being leaked
Famed adultery site Ashley Madison helps single or attached individuals find single or attached others for discreet in-person and online sexual encounters.
Founded in 2001, the covert dating site may not be as ‘discreet’ as initially intended due to its mainstream, if not household name it now holds but that certainly isn’t stopping users from heading to the site to their fix. Recently the online dating site released subscriber numbers citing it has attracted 52.7 million users since its founding 15 years ago — which, of note, is a 50 percent increase from the 36 million it claimed less than two years ago, when the site gained some rather notorious traction for somewhat over-hyped security issues.
Traffic stats back up the member base stats, as the site has jumped in rankings as well. According to SimilarWeb, the desktop site currently holds a U.S. Alexa ranking of 44,259, and global ranking of 2,084, with the highest percentage of visitors originated from the U.S., Brazil and France, and ranks #134 in the Adult website category. Site visitors spend an average of 4:04 minutes on the site and view an average of 8.23 pages per visit, which are strong indicators of a well-organized, user-friendly site layout.
According to SimilarWeb, the married dating site has attracted an astonishing average of 24,300,000 monthly visitors over the last six months in desktop views alone, with 5,125,882 unique visitors in the last month according to Compete. As per the Ashley Madison mobile app, there are currently between 1 and 5 million Android app downloads, and it’s ranked #13 for dating in the Google Play Store. The iStore app version is ranked #108 in Social Networking in Canada. Over at the Apple store, the iOS version has 1,186 votes and is ranked #1 for keyword searches of various secret dating keywords such as “attached dating,” “discreet,” and “have an affair.”
Best Dating Sites rated Ashley Madison #30 out of 173 dating sites, and ranks the site #7 out of 29 in married dating site traffic. They also rank Ashley Madison #4 on their list of Best Married Dating Sites of 2018 and #38 on their list of The Best Online Dating Sites of 2018.
Ashley Madison is strikingly straightforward and simple, with a layout and navigation users can familiarize themselves with almost immediately. Search is the primary method of discovering others, and while such simplicity doesn’t always work for some dating sites, it does in this case due to extensive profile sections and no-nonsense communication options including message, chat, IM, and call.
Standout features include a nine-topic member feedback section on each profile, a vast amount of remarkably relevant profile fields, and the ability to always see others who have viewed one’s profile. The site is also extremely rigid (in a good way) in terms of confidentiality and strategically includes many functions to ensure user privacy.
Sign-Up & Login Process
Users first select their sexual identity as male or female, status (single or attached) and the sexual identity and status they seek. Users then complete a 30-second signup form selecting username and password, inputting location and birthday, entering a greeting, and selecting the type of interaction they want. Next users select height, weight, body type, and ethnicity, and enter an email address. Finally, users are encouraged to upload a photo and enter a short bio.
Logging in to Ashley Madison takes a username and password combination, and you shouldn’t have to think too hard about the benefits of using a user-generated username rather than your personal email address to sign in to an adultery site. Just be sure not to forget your login info!
Members & Messaging
Users primarily find others via search, filtering by age range, distance, and last login. Contact is initiated by messaging, gift sending, chatting, or calling, and users also have the option to add profiles to lists. Members can customize profiles to show exactly the person they seek, with sections including “My Intimate Desires” and “My Perfect Match.” Uniquely, each profile displays feedback rankings from other members and members can always see who has viewed their profile.
- Incredibly easy to navigate site layout, with user-friendly menu functions clearly labeled, such as “manage profile” and “view profile.” Additionally, the site has zero distracting ads, allowing users to make better use of their time on the site.
- Member feedback section on profile is an original feature that allows others to rank members in nine areas, including “gives good chat,” “pursues fantasies” and “worth the time.”
- User confidentiality is a focus of the site, and many features are included to ensure privacy. Such features include member identification in the backend system through profile IDs, rather than usernames — a special policy in which all fields marked in bold a user sees when filling out his/her profile are guaranteed never to be revealed to other members — and the ability to delete pictures from the site.
- Extensive profile fields allow users to check boxes marking their interests and desires, such as Little Kinky Fun, Good With Your Hands, and Extended Profile checkboxes under the Preferences and Encounters I Am Open To section, and Has A Secret Love Nest, Seeking a Sugar Baby, and Hopeless Romantic under the What Turns Me On section. Additionally, members have the option to write out answers to profile sections, if they do not see all the pre-made checkbox options that fit their interests.
- Travel feature allows you to share travel plans and send a custom priority message to up to 30 women you request based on age, ethnicity, and location, in the city you’ll be traveling to before you visit.
Safety & Security
Ashley Madison previously won the “Trusted Security Award” and once held this acclaim as an iconic site slogan, however, due to its recent breach of security, it’s best to take that with a grain of salt.
Total Price Per Option
- 7 Day Free Trial
- Introductory Package $59.00
- Elite Package $169.00
- Affair Guarantee Package $289.00